Vendor alternatives

Zendesk Alternatives

MarketSizer helps GTM teams identify winnable opportunities based on ICP match, active purchase intent, and historical win probability. Instead of guessing who to target, see where Zendesk consistently wins, where buyers are actively evaluating alternatives, and where new opportunities exist right now.

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Competitive wins

Where Zendesk wins customers from competitors

Accounts that switched from a competitor to Zendesk over the last 12 months. Each figure is Zendesk's win rate in switches against that competitor, ranked from highest to lowest.

CompetitorWin rate
Olark
67%
Adobe
66%
Freshworks
46%
Intercom
45%
WhatsApp
42%
SalesForce
42%
HubSpot
37%
Tawk.to
24%
Shopify
24%
Text
11%
Churn destinations

Where Zendesk lost customers in the last 12 months

Zendesk's biggest competitive threats. Each ribbon shows a vendor that picked up a churned Zendesk customer in the last 12 months; thickness = share of all churns.

Where Zendesk customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.Where Zendesk customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.ZendeskZendesk vs Text: 26.3%TextZendesk vs Shopify: 8.5%ShopifyZendesk vs Tawk.to: 7.8%Tawk.toZendesk vs HubSpot: 7.3%HubSpotZendesk vs WhatsApp: 4.8%WhatsAppZendesk vs Intercom: 2.8%IntercomZendesk vs Chatwoot: 2.7%ChatwootZendesk vs klaviyo: 2.7%klaviyoZendesk vs SalesForce: 2.1%SalesForceZendesk vs Freshworks: 2%Freshworks
  • Zendesk vs Text: 26.3%
  • Zendesk vs Shopify: 8.5%
  • Zendesk vs Tawk.to: 7.8%
  • Zendesk vs HubSpot: 7.3%
  • Zendesk vs WhatsApp: 4.8%
  • Zendesk vs Intercom: 2.8%
  • Zendesk vs Chatwoot: 2.7%
  • Zendesk vs klaviyo: 2.7%
  • Zendesk vs SalesForce: 2.1%
  • Zendesk vs Freshworks: 2%

Data current as of July 2026