Win / Loss Data

Aurora Commerce Customer Signals

See Aurora Commerce's live competitive picture - head-to-head win rates against Brevo and other competitors, where retention risk is concentrated, and how the category is shifting.

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Competitive wins

Where Aurora Commerce wins customers from competitors

Accounts that switched from a competitor to Aurora Commerce over the last 12 months. Each figure is Aurora Commerce's win rate in switches against that competitor, ranked from highest to lowest.

CompetitorWin rate
WhatsApp
94%
WooCommerce
93%
Intuit
89%
3 more competitors in the full datasetUnlock the full dataset
Churn destinations

Where Aurora Commerce lost customers in the last 12 months

Aurora Commerce's biggest competitive threats. Each ribbon shows a vendor that picked up a churned Aurora Commerce customer in the last 12 months; thickness = share of all churns.

Where Aurora Commerce customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.Where Aurora Commerce customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.Aurora CommerceAurora Commerce vs Brevo: 36.4%BrevoAurora Commerce vs Shopify: 27.3%ShopifyAurora Commerce vs ActiveCampaign: 18.2%ActiveCampaignAurora Commerce vs WhatsApp: 9.1%WhatsAppAurora Commerce vs Intuit: 4.5%IntuitAurora Commerce vs WooCommerce: 4.5%WooCommerce
  • Aurora Commerce vs Brevo: 36.4%
  • Aurora Commerce vs Shopify: 27.3%
  • Aurora Commerce vs ActiveCampaign: 18.2%
  • Aurora Commerce vs WhatsApp: 9.1%
  • Aurora Commerce vs Intuit: 4.5%
  • Aurora Commerce vs WooCommerce: 4.5%

Data current as of July 2026

Hi Aurora Commerce team

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Live head-to-head win rates against Brevo and other competitors, plus target accounts in-market and shifting retention risk - updated daily.

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