Vendor alternatives

Gladly Alternatives

MarketSizer helps GTM teams identify winnable opportunities based on ICP match, active purchase intent, and historical win probability. Instead of guessing who to target, see where Gladly consistently wins, where buyers are actively evaluating alternatives, and where new opportunities exist right now.

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Competitive wins

Where Gladly wins customers from competitors

Accounts that switched from a competitor to Gladly over the last 12 months. Each figure is Gladly's win rate in switches against that competitor, ranked from highest to lowest.

CompetitorWin rate
Text
94%
Freshworks
92%
Olark
90%
Zendesk
83%
Kustomer
80%
SalesForce
73%
Gorgias
65%
HubSpot
48%
Shopify
45%
klaviyo
30%
Churn destinations

Where Gladly lost customers in the last 12 months

Gladly's biggest competitive threats. Each ribbon shows a vendor that picked up a churned Gladly customer in the last 12 months; thickness = share of all churns.

Where Gladly customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.Where Gladly customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.GladlyGladly vs Shopify: 27%ShopifyGladly vs Zendesk: 13.5%ZendeskGladly vs klaviyo: 10.7%klaviyoGladly vs Gorgias: 9%GorgiasGladly vs HubSpot: 8.4%HubSpotGladly vs SalesForce: 7.9%SalesForceGladly vs OpenAI: 3.9%OpenAIGladly vs Atlassian: 1.7%AtlassianGladly vs Squarespace: 1.7%SquarespaceGladly vs WhatsApp: 1.7%WhatsApp
  • Gladly vs Shopify: 27%
  • Gladly vs Zendesk: 13.5%
  • Gladly vs klaviyo: 10.7%
  • Gladly vs Gorgias: 9%
  • Gladly vs HubSpot: 8.4%
  • Gladly vs SalesForce: 7.9%
  • Gladly vs OpenAI: 3.9%
  • Gladly vs Atlassian: 1.7%
  • Gladly vs Squarespace: 1.7%
  • Gladly vs WhatsApp: 1.7%

Data current as of July 2026