Vendor alternatives

Zoho Alternatives

MarketSizer helps GTM teams identify winnable opportunities based on ICP match, active purchase intent, and historical win probability. Instead of guessing who to target, see where Zoho consistently wins, where buyers are actively evaluating alternatives, and where new opportunities exist right now.

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Competitive wins

Where Zoho wins customers from competitors

Accounts that switched from a competitor to Zoho over the last 12 months. Each figure is Zoho's win rate in switches against that competitor, ranked from highest to lowest.

CompetitorWin rate
Olark
95%
Rocket.Chat
83%
Zendesk
76%
Intercom
69%
Freshworks
69%
Tidio
68%
Tawk.to
64%
Text
62%
HubSpot
57%
WooCommerce
55%
Churn destinations

Where Zoho lost customers in the last 12 months

Zoho's biggest competitive threats. Each ribbon shows a vendor that picked up a churned Zoho customer in the last 12 months; thickness = share of all churns.

Where Zoho customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.Where Zoho customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.ZohoZoho vs HubSpot: 19.8%HubSpotZoho vs Shopify: 9.5%ShopifyZoho vs Tawk.to: 6.8%Tawk.toZoho vs Zendesk: 5.5%ZendeskZoho vs WhatsApp: 5%WhatsAppZoho vs WooCommerce: 4.9%WooCommerceZoho vs Wix: 3.9%WixZoho vs Chatwoot: 2.8%ChatwootZoho vs Text: 2.7%TextZoho vs Tidio: 2.6%Tidio
  • Zoho vs HubSpot: 19.8%
  • Zoho vs Shopify: 9.5%
  • Zoho vs Tawk.to: 6.8%
  • Zoho vs Zendesk: 5.5%
  • Zoho vs WhatsApp: 5%
  • Zoho vs WooCommerce: 4.9%
  • Zoho vs Wix: 3.9%
  • Zoho vs Chatwoot: 2.8%
  • Zoho vs Text: 2.7%
  • Zoho vs Tidio: 2.6%

Data current as of July 2026