Sitecore (CMS) Customer Signals
90 Sitecore (CMS) customers opened a competitor trial in the last 40 days. See which competitors are winning them, where retention risk is concentrated, and how Sitecore (CMS)'s competitive position is shifting.
Where Sitecore (CMS) wins customers from competitors
Accounts that switched from a competitor to Sitecore (CMS) over the last 12 months. Each figure is Sitecore (CMS)'s win rate in switches against that competitor, ranked from highest to lowest.
Where Sitecore (CMS) lost customers in the last 12 months
Sitecore (CMS)'s biggest competitive threats. Each ribbon shows a vendor that picked up a churned Sitecore (CMS) customer in the last 12 months; thickness = share of all churns.
- Sitecore (CMS) vs Adobe: 46.5%
- Sitecore (CMS) vs contentful: 27.3%
- Sitecore (CMS) vs HubSpot: 15.2%
- Sitecore (CMS) vs Sanity: 11%
Data current as of August 2026
90 of your customers are trialling competitors
right now.
See exactly which accounts, which competitors are winning them, and where you can still turn the trial around before it becomes a churn.
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