Win / Loss Data

Sezzle Customer Signals

See Sezzle's live competitive picture - head-to-head win rates against Shopify and other competitors, where retention risk is concentrated, and how the category is shifting.

Unlock the full dataset
Competitive wins

Where Sezzle wins customers from competitors

Accounts that switched from a competitor to Sezzle over the last 12 months. Each figure is Sezzle's win rate in switches against that competitor, ranked from highest to lowest.

CompetitorWin rate
Adobe
91%
BigCommerce
69%
OpenCart
65%
7 more competitors in the full datasetUnlock the full dataset
Churn destinations

Where Sezzle lost customers in the last 12 months

Sezzle's biggest competitive threats. Each ribbon shows a vendor that picked up a churned Sezzle customer in the last 12 months; thickness = share of all churns.

Where Sezzle customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.Where Sezzle customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.SezzleSezzle vs Shopify: 64.5%ShopifySezzle vs Klarna: 12.3%KlarnaSezzle vs Clearpay: 11.1%ClearpaySezzle vs affirm: 3.3%affirmSezzle vs WooCommerce: 1.9%WooCommerceSezzle vs Avada: 1.5%AvadaSezzle vs BigCommerce: 1.1%BigCommerceSezzle vs Wix: 1%WixSezzle vs Appstle: 0.9%AppstleSezzle vs Squarespace: 0.8%Squarespace
  • Sezzle vs Shopify: 64.5%
  • Sezzle vs Klarna: 12.3%
  • Sezzle vs Clearpay: 11.1%
  • Sezzle vs affirm: 3.3%
  • Sezzle vs WooCommerce: 1.9%
  • Sezzle vs Avada: 1.5%
  • Sezzle vs BigCommerce: 1.1%
  • Sezzle vs Wix: 1%
  • Sezzle vs Appstle: 0.9%
  • Sezzle vs Squarespace: 0.8%

Data current as of July 2026

Hi Sezzle team

See who's picking up Sezzle customers
right now.

Live head-to-head win rates against Shopify and other competitors, plus target accounts in-market and shifting retention risk - updated daily.

Unlock the full dataset

Live data · Updated daily · No credit card