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Win / Loss Data

Drupal Customer Signals

866 Drupal customers opened a competitor trial in the last 40 days. See which competitors are winning them, where retention risk is concentrated, and how Drupal's competitive position is shifting.

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29%Win rate
29Rivals tracked
866In-market
Competitive wins

Where Drupal wins customers from competitors

Accounts that switched from a competitor to Drupal over the last 12 months.Each figure is a recency-weighted, Bayesian-smoothed estimate of Drupal's win rate in switches against that competitor, ranked from highest to lowest.

CompetitorEstimated win rate
Adobe
55%
TYPO3
48%
PrestaShop
47%
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Churn destinations

Where Drupal lost customers in the last 12 months

Drupal's biggest competitive threats: every vendor that picked up a churned Drupal customer in the last 12 months, ranked by share of all churns.

Where Drupal customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.Where Drupal customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.DrupalDrupal vs WooCommerce: 19.2%WooCommerceDrupal vs Shopify: 15.2%ShopifyDrupal vs Squarespace: 14.3%SquarespaceDrupal vs Webflow: 7.7%WebflowDrupal vs Bitrix24: 7.3%Bitrix24Drupal vs Wix: 7%WixDrupal vs Adobe: 6.9%AdobeDrupal vs TYPO3: 6.6%TYPO3Drupal vs OpenCart: 4.7%OpenCartDrupal vs PrestaShop: 3.6%PrestaShop

Data current as of September 2026

Hi Drupal team

866 of your customers are trialling competitors
right now.

See exactly which accounts, which competitors are winning them, and where you can still turn the trial around before it becomes a churn.

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