Win / Loss Data

HubSpot (WordPress Plugin) Customer Signals

1162 HubSpot (WordPress Plugin) customers opened a competitor trial in the last 40 days. See which competitors are winning them, where retention risk is concentrated, and how HubSpot (WordPress Plugin)'s competitive position is shifting.

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46%Win rate
88Rivals tracked
1162In-market
Competitive wins

Where HubSpot (WordPress Plugin) wins customers from competitors

Accounts that switched from a competitor to HubSpot (WordPress Plugin) over the last 12 months. Each figure is HubSpot (WordPress Plugin)'s win rate in switches against that competitor, ranked from highest to lowest.

CompetitorWin rate
Rocket.Chat
67%
Zendesk
64%
Intuit
62%
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Churn destinations

Where HubSpot (WordPress Plugin) lost customers in the last 12 months

HubSpot (WordPress Plugin)'s biggest competitive threats. Each ribbon shows a vendor that picked up a churned HubSpot (WordPress Plugin) customer in the last 12 months; thickness = share of all churns.

Where HubSpot (WordPress Plugin) customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.Where HubSpot (WordPress Plugin) customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.HubSpot (WordPress Plugin)HubSpot (WordPress Plugin) vs WooCommerce: 19.5%WooCommerceHubSpot (WordPress Plugin) vs WhatsApp: 11.2%WhatsAppHubSpot (WordPress Plugin) vs Shopify: 10.2%ShopifyHubSpot (WordPress Plugin) vs Intuit: 7.8%IntuitHubSpot (WordPress Plugin) vs Brevo: 6.3%BrevoHubSpot (WordPress Plugin) vs Tawk.to: 4%Tawk.toHubSpot (WordPress Plugin) vs Squarespace: 3.6%SquarespaceHubSpot (WordPress Plugin) vs Zendesk: 3.5%ZendeskHubSpot (WordPress Plugin) vs Tidio: 2.9%TidioHubSpot (WordPress Plugin) vs Wix: 2.8%Wix
  • HubSpot (WordPress Plugin) vs WooCommerce: 19.5%
  • HubSpot (WordPress Plugin) vs WhatsApp: 11.2%
  • HubSpot (WordPress Plugin) vs Shopify: 10.2%
  • HubSpot (WordPress Plugin) vs Intuit: 7.8%
  • HubSpot (WordPress Plugin) vs Brevo: 6.3%
  • HubSpot (WordPress Plugin) vs Tawk.to: 4%
  • HubSpot (WordPress Plugin) vs Squarespace: 3.6%
  • HubSpot (WordPress Plugin) vs Zendesk: 3.5%
  • HubSpot (WordPress Plugin) vs Tidio: 2.9%
  • HubSpot (WordPress Plugin) vs Wix: 2.8%

Data current as of August 2026

Hi HubSpot (WordPress Plugin) team

1162 of your customers are trialling competitors
right now.

See exactly which accounts, which competitors are winning them, and where you can still turn the trial around before it becomes a churn.

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