SalesForce Customer Signals

1266 SalesForce customers opened a competitor trial in the last 40 days. See which competitors are winning them, where retention risk is concentrated, and how SalesForce's competitive position is shifting.

41%Win rate
10Rivals tracked
1266In-market

Where SalesForce wins customers from competitors

Accounts that switched from a competitor to SalesForce over the last 12 months. Each figure is SalesForce's win rate in switches against that competitor, ranked from highest to lowest.

CompetitorWin rate
Freshworks
68%
Monday
65%
SAP
61%
More competitors in the full datasetUnlock the full dataset

Where SalesForce lost customers in the last 12 months

SalesForce's biggest competitive threats. Each ribbon shows a vendor that picked up a churned SalesForce customer in the last 12 months; thickness = share of all churns.

Where SalesForce customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.Where SalesForce customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.SalesForceSalesForce vs Brevo: 34.3%BrevoSalesForce vs HighLevel: 23.8%HighLevelSalesForce vs Zoho: 8.5%ZohoSalesForce vs pipedrive: 6.6%pipedriveSalesForce vs odoo: 6.5%odooSalesForce vs Sage: 6%SageSalesForce vs Freshworks: 5.2%FreshworksSalesForce vs Oracle: 3.2%OracleSalesForce vs SAP: 3%SAPSalesForce vs Monday: 2.7%Monday
  • SalesForce vs Brevo: 34.3%
  • SalesForce vs HighLevel: 23.8%
  • SalesForce vs Zoho: 8.5%
  • SalesForce vs pipedrive: 6.6%
  • SalesForce vs odoo: 6.5%
  • SalesForce vs Sage: 6%
  • SalesForce vs Freshworks: 5.2%
  • SalesForce vs Oracle: 3.2%
  • SalesForce vs SAP: 3%
  • SalesForce vs Monday: 2.7%

Data current as of August 2026

1266 of your customers are trialling competitors
right now.

See exactly which accounts, which competitors are winning them, and where you can still turn the trial around before it becomes a churn.

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