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Win / Loss Data

nopCommerce Customer Signals

6 nopCommerce customers opened a competitor trial in the last 40 days. See which competitors are winning them, where retention risk is concentrated, and how nopCommerce's competitive position is shifting.

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26%Win rate
22Rivals tracked
6In-market
Competitive wins

Where nopCommerce wins customers from competitors

Accounts that switched from a competitor to nopCommerce over the last 12 months.Each figure is a recency-weighted, Bayesian-smoothed estimate of nopCommerce's win rate in switches against that competitor, ranked from highest to lowest.

CompetitorEstimated win rate
Volusion
73%
Zen Cart
62%
osCommerce
60%
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Churn destinations

Where nopCommerce lost customers in the last 12 months

nopCommerce's biggest competitive threats: every vendor that picked up a churned nopCommerce customer in the last 12 months, ranked by share of all churns.

Where nopCommerce customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.Where nopCommerce customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.nopCommercenopCommerce vs Shopify: 43.8%ShopifynopCommerce vs WooCommerce: 16.6%WooCommercenopCommerce vs Adobe: 12.2%AdobenopCommerce vs OpenCart: 6.8%OpenCartnopCommerce vs BigCommerce: 4.7%BigCommercenopCommerce vs PrestaShop: 4.5%PrestaShopnopCommerce vs Drupal: 2.4%DrupalnopCommerce vs Wix: 2.2%WixnopCommerce vs Squarespace: 1.4%SquarespacenopCommerce vs Webflow: 1.2%Webflow

Data current as of September 2026

Hi nopCommerce team

6 of your customers are trialling competitors
right now.

See exactly which accounts, which competitors are winning them, and where you can still turn the trial around before it becomes a churn.

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