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Win / Loss Data

odoo Customer Signals

367 odoo customers opened a competitor trial in the last 40 days. See which competitors are winning them, where retention risk is concentrated, and how odoo's competitive position is shifting.

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41%Win rate
9Rivals tracked
367In-market
Competitive wins

Where odoo wins customers from competitors

Accounts that switched from a competitor to odoo over the last 12 months.Each figure is a recency-weighted, Bayesian-smoothed estimate of odoo's win rate in switches against that competitor, ranked from highest to lowest.

CompetitorEstimated win rate
pipedrive
72%
Monday
72%
Oracle
69%
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Churn destinations

Where odoo lost customers in the last 12 months

odoo's biggest competitive threats: every vendor that picked up a churned odoo customer in the last 12 months, ranked by share of all churns.

Where odoo customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.Where odoo customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.odooodoo vs Brevo: 59.7%Brevoodoo vs HighLevel: 24.8%HighLevelodoo vs SalesForce: 7.7%SalesForceodoo vs pipedrive: 2.8%pipedriveodoo vs Zoho: 2.4%Zohoodoo vs teamblue: 1.2%teamblueodoo vs Freshworks: 1.2%Freshworksodoo vs Oracle: 0.2%Oracleodoo vs Monday: 0.2%Monday

Data current as of September 2026

Hi odoo team

367 of your customers are trialling competitors
right now.

See exactly which accounts, which competitors are winning them, and where you can still turn the trial around before it becomes a churn.

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