Zendesk Customer Signals

See Zendesk's live competitive picture - head-to-head win rates against Text and other competitors, where retention risk is concentrated, and how the category is shifting.

Where Zendesk wins customers from competitors

Accounts that switched from a competitor to Zendesk over the last 12 months. Each figure is Zendesk's win rate in switches against that competitor, ranked from highest to lowest.

CompetitorWin rate
Olark
67%
Adobe
67%
Intuit
51%
Freshworks
46%
Intercom
45%
WhatsApp
42%
HubSpot
37%
Shopify
24%
Tawk.to
24%
Text
11%

Where Zendesk lost customers in the last 12 months

Zendesk's biggest competitive threats. Each ribbon shows a vendor that picked up a churned Zendesk customer in the last 12 months; thickness = share of all churns.

Where Zendesk customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.Where Zendesk customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.ZendeskZendesk vs Text: 26.5%TextZendesk vs Shopify: 8.3%ShopifyZendesk vs Tawk.to: 7.7%Tawk.toZendesk vs HubSpot: 7%HubSpotZendesk vs WhatsApp: 4.6%WhatsAppZendesk vs Intuit: 3.8%IntuitZendesk vs Intercom: 2.8%IntercomZendesk vs Chatwoot: 2.7%ChatwootZendesk vs klaviyo: 2.6%klaviyoZendesk vs Freshworks: 2%Freshworks
  • Zendesk vs Text: 26.5%
  • Zendesk vs Shopify: 8.3%
  • Zendesk vs Tawk.to: 7.7%
  • Zendesk vs HubSpot: 7%
  • Zendesk vs WhatsApp: 4.6%
  • Zendesk vs Intuit: 3.8%
  • Zendesk vs Intercom: 2.8%
  • Zendesk vs Chatwoot: 2.7%
  • Zendesk vs klaviyo: 2.6%
  • Zendesk vs Freshworks: 2%

Data current as of July 2026

See who's picking up Zendesk customers
right now.

Live head-to-head win rates against Text and other competitors, plus target accounts in-market and shifting retention risk - updated daily.

Live data · Updated daily · No credit card