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Win / Loss Data

Shopware Customer Signals

35 Shopware customers opened a competitor trial in the last 40 days. See which competitors are winning them, where retention risk is concentrated, and how Shopware's competitive position is shifting.

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44%Win rate
23Rivals tracked
35In-market
Competitive wins

Where Shopware wins customers from competitors

Accounts that switched from a competitor to Shopware over the last 12 months.Each figure is a recency-weighted, Bayesian-smoothed estimate of Shopware's win rate in switches against that competitor, ranked from highest to lowest.

CompetitorEstimated win rate
Adobe
76%
osCommerce
75%
nopCommerce
73%
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Churn destinations

Where Shopware lost customers in the last 12 months

Shopware's biggest competitive threats: every vendor that picked up a churned Shopware customer in the last 12 months, ranked by share of all churns.

Where Shopware customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.Where Shopware customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.ShopwareShopware vs Shopify: 78.1%ShopifyShopware vs WooCommerce: 5.3%WooCommerceShopware vs TYPO3: 3.5%TYPO3Shopware vs Adobe: 3.3%AdobeShopware vs PrestaShop: 2.4%PrestaShopShopware vs Webflow: 1.4%WebflowShopware vs Wix: 1.1%WixShopware vs Drupal: 0.9%DrupalShopware vs osCommerce: 0.6%osCommerceShopware vs Avada: 0.5%Avada

Data current as of September 2026

Hi Shopware team

35 of your customers are trialling competitors
right now.

See exactly which accounts, which competitors are winning them, and where you can still turn the trial around before it becomes a churn.

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Shopware Customer Signals: Win/Loss Data, Competitor Trials & Retention Risk | MarketSizer