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Mirakl customer signalseCommerce Platform

54 Mirakl customers show competitor trial signals.

See which customers are trying competing software, which products we detected, and where a customer check-in could help.

Where Mirakl customers switched in the last 12 months

This chart shows where observed switches away from Mirakl went over the last 12 months. Each percentage is that vendor's share of all observed switches from Mirakl to another tracked vendor. Churn with no identified destination is not included.

Where Mirakl customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.Where Mirakl customers went when they churned in the last 12 months. Ribbon thickness reflects each destination's share of total churns.MiraklMirakl vs Shopify: 32.1%Shopify32.1%Mirakl vs Vercel: 17.9%Vercel17.9%Mirakl vs Algolia: 16.2%Algolia16.2%Mirakl vs ContentStack: 8.6%ContentStack8.6%Mirakl vs Webflow: 4.8%Webflow4.8%Mirakl vs WooCommerce: 3.4%WooCommerce3.4%Mirakl vs Salesforce: 3.1%Salesforce3.1%Mirakl vs Adobe: 2.8%Adobe2.8%Mirakl vs Hyva: 2.8%Hyva2.8%Mirakl vs commercetools: 1.4%commercetools1.4%
Of observed switches from Mirakl,32.1%went to Shopify

For customer success: Start with the leading destinations when reviewing cancellation reasons, competitive objections and retention messaging.

Mirakl's estimated win rates in customer switches

Compare Mirakl's estimated switching win rate against each listed competitor, using observed switching activity from the last 12 months. For each competitor, the percentage estimates the share of observed switches between the two vendors that moved to Mirakl.

CompetitorEstimated win rate
Squarespace
76%
WooCommerce
73%
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How this is calculated

Accounts that switched from a competitor to Mirakl over the last 12 months. Each figure is a recency-weighted, Bayesian-smoothed estimate of Mirakl's win rate in switches against that competitor, ranked from highest to lowest.

For sales: Use these comparisons to choose competitive segments to investigate and battlecards to review. Compare each rate with switching volume in your own data before prioritising a market.

France is Mirakl's biggest market, ahead of the United States.

9% of Mirakl installs are in its biggest market and 91% are spread across 73 other countries. 61% of installs were first detected in the last 12 months.

CountryShare of active installs
France
9%
United States
7%
United Kingdom
4%
VerticalShare of active installs
Technology And Computing
12%
Business And Industrial
10%
Style And Fashion
9%

Share of companies where MarketSizer detects Mirakl today, across the Mirakl family of products. Countries under 50 companies are not shown. Refreshed nightly.

How to read this data

What does a competitor trial signal mean?

MarketSizer counts a competitor trial signal when it first detects a new installation of a competing tracked vendor, within the last 40 days, on the domain of an established Mirakl customer (one detected using Mirakl for more than 60 days). It is observed activity. It does not confirm a contractual trial, dissatisfaction or an intention to leave. Use it as a prompt to investigate alongside your own account history and customer conversations. This count uses a 40-day lookback on new installations by established customers. It is not the same measure as the in-product trial status described on the Our data page, which uses a 30-day window, so the two figures should not be compared directly.

What do the switching figures measure?

The churn chart shows where observed switches away from Mirakl went over the last 12 months. Each percentage is that vendor's share of all observed switches from Mirakl to another tracked vendor. Churn with no identified destination is not included. For each listed competitor, the win rate estimates the share of observed switches between the two vendors that moved to Mirakl. It is weighted towards recent activity and smoothed so that small samples do not produce extreme figures. Both cover switching MarketSizer has observed, not every customer of every vendor, and past switching does not predict what an individual customer will do next.

How current is this page's data?

The data behind this page is refreshed daily. Trial signals are counted over a rolling 40-day window and the switching figures over the last 12 months. For company-level checks, MarketSizer re-verifies a specific company's environment when you look it up. More on refresh and verification is on the Our data page.

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About Mirakl

Mirakl is tracked by MarketSizer in the eCommerce Platform category.