Shopify (Shopify Plus) Customer Signals
1515 Shopify (Shopify Plus) customers opened a competitor trial in the last 40 days. See which competitors are winning them, where retention risk is concentrated, and how Shopify (Shopify Plus)'s competitive position is shifting.
Where Shopify (Shopify Plus) wins customers from competitors
Accounts that switched from a competitor to Shopify (Shopify Plus) over the last 12 months. Each figure is Shopify (Shopify Plus)'s win rate in switches against that competitor, ranked from highest to lowest.
Where Shopify (Shopify Plus) lost customers in the last 12 months
Shopify (Shopify Plus)'s biggest competitive threats. Each ribbon shows a vendor that picked up a churned Shopify (Shopify Plus) customer in the last 12 months; thickness = share of all churns.
- Shopify (Shopify Plus) vs Klarna: 18.7%
- Shopify (Shopify Plus) vs klaviyo: 12.2%
- Shopify (Shopify Plus) vs Brevo: 7.4%
- Shopify (Shopify Plus) vs WhatsApp: 6.1%
- Shopify (Shopify Plus) vs Zendesk: 6.1%
- Shopify (Shopify Plus) vs WooCommerce: 5.3%
- Shopify (Shopify Plus) vs HubSpot: 4.8%
- Shopify (Shopify Plus) vs SalesForce: 3.6%
- Shopify (Shopify Plus) vs Gorgias: 3.4%
- Shopify (Shopify Plus) vs BigCommerce: 2.9%
Data current as of August 2026
1515 of your customers are trialling competitors
right now.
See exactly which accounts, which competitors are winning them, and where you can still turn the trial around before it becomes a churn.
Live data · Updated daily · No credit card