Win / Loss Data
WhatsApp Customer Signals
See WhatsApp's live competitive picture - head-to-head win rates against Shopify and other competitors, where retention risk is concentrated, and how the category is shifting.
Competitive wins
Where WhatsApp wins customers from competitors
Accounts that switched from a competitor to WhatsApp over the last 12 months. Each figure is WhatsApp's win rate in switches against that competitor, ranked from highest to lowest.
Churn destinations
Where WhatsApp lost customers in the last 12 months
WhatsApp's biggest competitive threats. Each ribbon shows a vendor that picked up a churned WhatsApp customer in the last 12 months; thickness = share of all churns.
- WhatsApp vs Shopify: 16.6%
- WhatsApp vs WooCommerce: 16.2%
- WhatsApp vs Text: 13.5%
- WhatsApp vs Brevo: 6.8%
- WhatsApp vs Wix: 6.1%
- WhatsApp vs Tawk.to: 5.1%
- WhatsApp vs Zendesk: 4.8%
- WhatsApp vs Chaty Premio: 3.5%
- WhatsApp vs HubSpot: 3.3%
- WhatsApp vs Intuit: 2.5%
Data current as of July 2026
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Live head-to-head win rates against Shopify and other competitors, plus target accounts in-market and shifting retention risk - updated daily.
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