Win / Loss Data
Qualified Customer Signals
See Qualified's live competitive picture - head-to-head win rates against Zendesk and other competitors, where retention risk is concentrated, and how the category is shifting.
Competitive wins
Where Qualified wins customers from competitors
Accounts that switched from a competitor to Qualified over the last 12 months. Each figure is Qualified's win rate in switches against that competitor, ranked from highest to lowest.
Churn destinations
Where Qualified lost customers in the last 12 months
Qualified's biggest competitive threats. Each ribbon shows a vendor that picked up a churned Qualified customer in the last 12 months; thickness = share of all churns.
- Qualified vs Zendesk: 12.7%
- Qualified vs HubSpot: 10.1%
- Qualified vs Intercom: 8.9%
- Qualified vs OpenAI: 8.9%
- Qualified vs Salesloft: 7.6%
- Qualified vs Freshworks: 6.3%
- Qualified vs Tawk.to: 3.8%
- Qualified vs Atlassian: 3.8%
- Qualified vs WhatsApp: 3.8%
- Qualified vs Zoho: 3.2%
Data current as of July 2026
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Live head-to-head win rates against Zendesk and other competitors, plus target accounts in-market and shifting retention risk - updated daily.
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